The 7 most often misused design and UX terms in the digital industry
This is a growing list of the design and UX terms I hear in a great variety of contexts with a surprising variety of meanings, including simplicity, minimalism, consistency, easy use, navigation, user experience, color code. I had that inner urge to peel some layers off of them.
Common practices that make a website lose credibility – the first part
The immediate answer is: very little. In fact, only one of the items on the following list would do it. Yet, I’ve seen websites that used all of these tricks on one page (that was some Frankenstein-like case study for me). Mind you, in certain industries, especially when the product is not particularly good or hardly even a product (have you ever ordered a sun collector tumble dryer and received a rope?) and the business goal is selling for the sake of sales, some of the below tricks can work quite well. However, in a premium category, using any of these items is business suicide. The reason is, that the visceral level judgment system of the visitors has only one question: ‘Solution or rip-off?’
Responsive strategy 3: Mobile first or desktop first or element first
In the previous article of the Responsive strategy series, I've looked into what kind or responsive layout approaches are available for product or website, when would a fluid layout or adaptive layout or fixed layout be the best choice. Mobile first A
Responsive strategy 2: Fluid layout or adaptive layout or fixed layout
In the previous article of the Responsive strategy series, I've discussed what aspect to assess when choosing the platform for your online presence, when would a native app or dedicated mobile site or responsive website be the best choice. In this article I
Responsive strategy 1: Native app or dedicated mobile site or responsive website
Responsive strategy 1: The platform Knowing what factors to assess when planning a responsive online experience is crucial to stay in budget, leverage the available technology and get the most out of the marketing efforts. In this first article of the
Street workout is my calling
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New Light Photography
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To connect to an online meeting
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